For more than twenty five years, companies large and small have been turning to Bob Kadrie for brand leadership, marketplace knowledge, business guidance, and innate ability to accurately identify 'what's next for business and consumer marketing'. Kadrie analyzes the marketplace from multiple angles and provides practiced knowledge ultimately leading to the advancement of the brand and an increased awareness through all market segments and channels.

As a trusted advisor to senior executives around the globe, Kadrie's primary areas of expertise and focus are: brand strategy, usability, online marketing, product development, competitive whitespace mapping, visual identity and architecture, and event marketing. As president and co-founder of Point of Vision, Kadrie has worked with an array of brands during his career, including: General Motors, AT&T, Microsoft, Public Broadcasting, Worldspan, 3com, JM Huber, Coca-Cola, Delta Air Lines, Emory University and The National Multiple Sclerosis Society.

Corporate, civic and educational groups have sought out and welcomed him as a distinguished public speaker on issues ranging from the importance of effective communications design to the integration of traditional marketing strategies with new media applications. Kadrie's peers have elected him to the board of directors for the American Institute of Graphic Arts' Atlanta Chapter, and he has also served on the advisory board of the Southeastern Center for the Arts, the board of public information for the American Cancer Society, Creating Pride and Moving in the Spirit.

He studied graphic design and computer information systems at Laroche College, a private liberal arts college in Pittsburgh, Pennsylvania and was the youngest member ever admitted in the International Brotherhood of Magicians.